About eHealth Made EASY


Dear Friend,

I am delighted and proud to inform you that for the past year 5 years, I have been working to create a suite of electronic healthcare record keeping products to be offered as Software as a Service, known as eHealth Made EASY.

The first product “PQRI Made EASY™” is a totally free tool that enables healthcare providers to participate in Medicare’s Physician’s Quality Reporting Initiative (PQRI). Pursuant to PQRI, a healthcare provider can earn a bonus and adjust to the transition from a traditional fee-for-service to a pay-for-performance environment. Additionally, we are integrating ePrescribing from DrFirst and elaboratory systems from the MedPlus division of Quest Diagnostics into our suite of e-health services.

In our opinion, the relevance of our suite of products is that based upon the facts at large, there is both an overriding need and desire to position medical information into the arena of electronic data processing. Cloud Computing or Software as a Service (SaaS), used by Microsoft and Google for their healthcare services (PHRs) enables healthcare providers to adopt information technology inexpensively, and most importantly, at a pace appropriate to their own practice, thus avoiding the “meltdown” often associated with a rapid transition to EMR’s.

As far back as 1996, legislation regarding the electronic portability of healthcare information was enacted in the United States. During the first segment of this decade, payers began to examine the utilization of financial programs in order to motivate physicians and hospitals to deploy information technology for reporting on specific measures of the performance of quality medicine.

Today, there are more than 150 pay-for-performance programs; the largest of these programs are in California and Massachusetts and over the last few years, physicians in these states have received hundreds of millions of dollars in P4P bonuses.

Commencing in 2005, Medicare created an incentive program for the 4,000 largest hospitals in the United States. This program has resulted in a participation rate of 99 percent. Additionally, the CMS hospital reimbursement system was radically revised for 2009. Hospital payments are now based upon both the relative performance of the hospital to its peer group and its year-over-year comparisons. The results for 2007 for these hospitals are available at HospitalCompare.gov and were published in more than 50 newspapers across the USA on May 21, 2008. Furthermore, the MIPPA Act  mandated that CMS publish a list in the Spring/ 2010 of the healthcare providers who successfully complete PQRI and utilize e-prescribing in 2009.

In 2007, Medicare initiated a comparable pay-for-reporting initiative for healthcare providers in outpatient settings. This initiative, known as PQRI, was extensively enhanced by the Medicare Improvements for Patients and Providers Act of 2008 (H.R. 6331 — MIPPA – July 15, 2008). Congress  has created a 50 billion dollar entitlement known as the HiTech Act motivating Medicare paid healthcare providers to employ information technology for medical record keeping. This legislation  builds upon the mandated utilization of e-prescribing that was embodied in the 2008 Medicare legislation.

Although the vast majority of healthcare providers use computers for administrative purposes, far less than 20 percent use electronic healthcare record keeping systems. We note three main reasons for the poor penetration rate of EHR systems in the United States; 1) a lack of incentive, 2) a high upfront price tag, and 3) fear of disruption to their workflow caused by the implementation of an EMR. Today, the HiTech Act inventiveness healthcare providers to adopt healthcare IT because they can receive between $48,000 and $65,000 to adopt a certified EHR system and use it in a “meaningful” way.  Key to the incentive, is that providers may keep the difference between what they receive and what they spend.

The maturity of Internet technology with wide-spread, high-speed access has made Software as a Service a reality. With Cloud Computing/SaaS, there are no upfront costs, no local servers required, information is maintained and backed up on state-of-the-art secured server farms. Secured sharing of medical information is a click away, and all at a very low cost!

The eHealth Made EASY  suite of products was built to address the environmental changes of the United States’ Healthcare System. Offering easy to use, affordable healthcare record keeping is the key step towards better quality of care, as well as enabling the vision of the electronic exchange of healthcare information.

I encourage you to browse through our website www.eHealthMadeEasy.com to view our services. As a leading professional in your field of endeavor, I would greatly appreciate your comments and observations.

George S. Blumenthal
President & CEO
eHealth Made EASY LLC


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